BTC - Why is This Stuff Important

Manufacturers who've taken the time to get their data into industry-standard formats (and WDs, jobbers and retailers who are able to receive industry standard data) are experiencing company-wide benefits. Here are just a few:

• Complete product information helps sell more parts.
• Accurate information reduces unnecessary phone calls.
• Fewer returns by reduction of data entry errors and inaccurate fitments.
• Increased speed to market for all products. 
• Accurate pricing information improves profitability.
• Complete product information allows customers to make better buying decisions.
• Improved inventory efficiency reduces costs.
• Sales people migrate towards clean and accurate information.
• Fewer lost sales thanks to increased product awareness.

For more information, email btc@sema.org, or call 909/396-0289, ext. 104.

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